When the founder of Kitsune Cutlery told me he needed an advertisement and would be willing to give me full creative control, I got to work visualizing the commercial, putting emphasis on the details of the beautiful knife and the box it comes in. Once I had it planned visually, I hired a trustworthy crew to help me bring the vision to life. This is what we created. The advertisement performed so well on social media, that the founder already asked to work with me again in the future.